Golden Rule Leadership

Convene CEO Summit

In this 33-minute Q&A session from the Convene CEO Summit, Colleen Barrett discusses how the others-first focus of the Golden Rule fueled her journey of personal success and the success of the country's most profitable airline. Colleen is President Emerita of Southwest Airlines and sits on the Board of Directors for JC Penny.

Matthew 7:12 (ESV)

The Golden Rule

12“So whatever you wish that others would do to you, do also to them, for this is the Law and the Prophets.

Scripture quotations marked (ESV) are from The Holy Bible, English Standard Version®, copyright © 2001 by Crossway Bibles, a publishing ministry of Good News Publishers. Used by permission. All rights reserved.

Colleen gave several examples of how the Golden Rule shaped her leadership style and ultimately the ethos at Southwest Airlines. How does Colleen's Golden Rule leadership compare with other leadership models you've experienced?
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Why do you think Colleen's others-first mindset led to so much success for her and her company?
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As Colleen mentioned, something akin to the Golden Rule exists in nearly all major world religions. What do you think sets the Christian Golden Rule apart? Why is a distinction necessary?
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What steps can you take to grow in others-minded leadership? How can you work to make this leadership style part of the DNA in your company?
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Colleen's leadership and the success of Southwest Airlines is a testimony to the power of servant leadership and an others-first mindset. In business leadership, it is all too tempting to put bottom-lines ahead of people. However, an essential part of God's design for human flourishing is that we put the needs of others before ourselves. 

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